Permitted under federal guidelines. Refer to Title 27 CFR Part 6.98 of the federal regulations for specific details. [OK Regulations, Title 45, Chapter 10, Subchapter 3, Section 45:10-3-24.] In addition, brewers, beer distributors, small brewer self-distributors and brewpub self-distributors are granted specific privileges in Subsections E and F of Section 3-123, including listing the names and addresses of two or more unaffiliated retailers selling the products of a brewer, beer distributor, small brewer self-distributor or brewpub self-distributor in an advertisement of such brewer, beer distributor, small brewer self-distributor or brewpub self-distributor so long as the requirements of 27 C.F.R., Section 6.98 are satisfied. [OK Law, Title 37A, Chapter 3, Section 3-123(E)(18).]

Advertising also is allowed for wine in billboards, newspapers, magazines and similar publications, internet or other electronic media, and radio and television.[WV Regulations, Title 175, Section 175-4-12, Subsection 12.2.] The Commissioner is allowed to promulgate rules restricting the content of wine advertising so as to prohibit false or misleading claims, or depictions or descriptions of wine being consumed irresponsibly or immoderately, or advertising presentations designed to appeal to persons below the legal drinking age. The Commissioner shall not promulgate any rule which prohibits the advertising of a particular brand or brands of wine and the price thereof, or which prohibits or restricts the advertising medium used. However, the price shall not be advertised in a medium of electronic communication subject[…]

No statutory or regulatory provisions noted that would prohibit advertising in the print media, etc. However, please note that it appears that suppliers and/or wholesalers may not place an advertisement in any retailer’s magazine or other retailer publication under any circumstances, as this is an activity that is specifically not permitted by the “Approved Advertising & Promotional Gifts Chart” incorporated into FL Regulations, Chapter 61A-1, Section 61A-1.010, effective June 5, 1997. In addition, Legal Bulletin 2014-001, Declaratory Statement: Tied House Evil Interpretation, dated March 12, 2014 explicitly ruled that no supplier may advertise an event held on retail premises in social media. The Declaratory Statement cited FL Law, Title 34, Chapter 561, Section 561.42 in support of the ruling.

Advertising is permitted by print, audio or video means, including but not limited to motion pictures, newspapers, internet, email, texting, website, mobile applications, magazines or similar publications or other printed or graphic matter, or any electronic means. [MO Regulations, Title 11, Division 70, Chapter 2, Section 2.240.] Industry members may furnish retail licensees with newspaper cuts, mats or engraved blocks for use in advertising its retail business. [MO Law, Title XX, Chapter 311, Section 311.070, Subsection 4(9).]

16.5.1 Sound trucks Sound truck advertising is prohibited. [WA Regulations, Title 314, Chapter 52, Section 314-52-050.] 16.5.2 Internet – Social Media Industry members and their licensed representatives may use their web sites or social media to post, repost, and share promotional information, including images, about events featuring their products, held at an on-premises retailer’s location or a licensed special occasion event. The information may include links to purchase tickets for the event. Industry members and their licensed representatives may not pay a third party to enhance viewership of a specific post. Industry members are not obligated to post or share information or images on a web site or on social media. A retailer may not require an industry member to[…]

16.5.1 Print No statutory or regulatory provisions noted limiting or prohibiting advertising in the printed media. 16.5.2 Social Media Social media advertising is defined as any written or verbal statement, illustration or depiction which is in, or calculated to induce sales in, intrastate, interstate, or foreign commerce, or is disseminated by social network services, video sharing sites, blogs, microblogs, links, web pages and quick response (QR) codes. The listing of two or more unaffiliated retail licensees selling the products of an industry member in an industry member’s advertisement does not constitute a means to induce under the Louisiana trade practice regulations provided all the following conditions are met: The retail price of the product is not included. The listing is[…]

16.5.1 Print Media Permitted in publications of general circulation. Advertisements of alcoholic beverages are prohibited in publications not of general circulation that are distributed or intended to be distributed primarily to persons under 21 years of age. All advertisements of alcoholic beverages are prohibited in publications distributed or intended to be distributed primarily to a high school or younger age level. [VA Regulations, Title 3, Agency 5, Chapter 20, Section 3VAC5-20-40(A)(2).] Note: The provisions of the regulation restricting advertisements in publications primarily distributed to persons under 21 years of age has been declared unconstitutional as a restriction on commercial free speech in Educational Media Company v. Insley, US Court of Appeals 4th Circuit. 16.5.2 Social Media Manufacturers and wholesalers may[…]

16.5.1 Print Media Permitted in publications of general circulation. Advertisements of alcoholic beverages are prohibited in publications not of general circulation that are distributed or intended to be distributed primarily to persons under 21 years of age. All advertisements of alcoholic beverages are prohibited in publications distributed or intended to be distributed primarily to a high school or younger age level. [VA Regulations, Title 3, Agency 5, Chapter 20, Section 3VAC5-20-40(A)(2).] Note: The provisions of the regulation restricting advertisements in publications primarily distributed to persons under 21 years of age has been declared unconstitutional as a restriction on commercial free speech in Educational Media Company v. Insley, US Court of Appeals 4th Circuit. 16.5.2 Social Media Manufacturers and wholesalers may[…]

The Alcoholic Beverage Control Commission follows federal regulations with regard to advertising. Refer to Title 27 CFR Parts 4, 5 and 6 of the federal regulations for specific details.

Alcoholic beverages may be advertised in newspapers and magazines, and on commercial vehicles used for transportation of alcoholic beverages. All print advertising must be pre-approved by the Alcoholic Beverage Control Board. [AL Regulations, Chapter 20-X-7, Section 20-X-7.03.]